1. Breaking Even on the Front End
When you have a service or a product that is bought many times over, it makes sense to pay to get a new customer.
For example, I showed a hair salon owner client of mine how to invite high-end potential...
2. Removing Barriers
What stops people from buying?
Fear. Fear of one thing or another – fear of being ripped off, fear of buying something that doesn’t work, fear of spending money when they shouldn’t, fear...
3. Leveraging Door Prizes and Lucky Draw Boxes
How about door prizes as a way to win by giving something away?
Whenever there is a big event, a seminar, a Chamber of Commerce meeting, or a get-together of any kind, there is an opportunity for you to...
4. Throw a Sponsored Party
When you go to strategically work on your business and optimize it to achieve the bottom-line business goal of making as much profit as possible, there’s three areas to work on:
Getting more...
5. Gift Certificates Give Away Revisited
We’ve already talked plenty about the value of gathering an arsenal of high quality gift certificates to build a back end while adding value in a variety of Joint Ventures. Since this is a major component...
6. TeleSantas
There are many people who want to work from home or have to work from home for a multitude of reasons: sickness, caring for loved ones or small children, scared of the outdoors (Agoraphobia), whatever....
7. Seminars, E-zines, Conference Calls, Free E Books, CD’s, Reports
There are a lot of good speakers and writers out there that you can leverage to grow and expand your and other people’s businesses. Seminars, E-zines, Conference Calls, E-books, CD’s, and Reports are all...
8. Toys and Fun
Why do they have conventions in Las Vegas instead of some unknown, small town? Because people want to play. Even though they’re all grown up they still love toys and fun, yet many times they feel they...
